The 2nd Most Visited Website in the World - History of YOUTUBE!

YouTube and its advertising strategy since its founding in 2005.

Infographic from: Mashable.com
Design by: Emily Caufield
Research by: Lauren Drell

MyFoundIt.com - New Online Lost and Found System :: (Media Campaign)

We all have stuff ... Protect it! 

Found It is a revolutionary new lost and found service that needed some assistance creating buzz and getting the word out about their new company. Their solutions allow individuals to track lost items and provides finders incentives to return those lost items. MyFoundIt.com is secure, giving users who sign up greater comfort in knowing they may recover their belongings quickly, easily, and most importantly, without ever giving up their personal identity. To achieve their goal, company officials turned their attention to video. Mindshift Media, along with STVP, produced this campaign that was created exclusively for Found It and revealed at the company’s launch party in Seattle, Washington.

It's EASY -- sign up for an account, place your stickers and start using today. 


It's AFFORDABLE -- Plans start at just $19.99 per year. 


It's RELIABLE -- Found it uses a simple system in concert with cutting edge technology to help you recover lost belongings quickly and easily. 


It's SECURE -- Protecting your identity is our biggest priority. Our system allows someone to immediately contact you via email, text OR phone without ever knowing your personal information. 


Welcome to Found It www.MyFoundIt.com. The new online lost and found service allows individuals to track lost items and give finders incentives to return the lost items. 


Media campaign created exclusively for Found It by Mindshift Media www.Mindshift-Media.com in association with STVP www.STVP.net

Mindshift Media Honored with a 32nd Annual Telly Award

New York City, NY -- (June 24, 2011) The Winners of the 32^nd Annual Telly Awards have been announced.  With nearly 11,000 entries from all 50 states and numerous countries, this year’s Telly Awards has been one of the most successful and competitive in the long history of the Telly Awards.

Founded in 1979, the Telly Awards is the premier award honoring outstanding local, regional, and cable TV commercials and programs, the finest video and film productions, and web commercials, videos and films. Winners represent the best work of the most respected advertising agencies, production companies, television stations, cable operators, and corporate video departments in the world. 

This year’s Winners include companies, agencies and organizations of all sizes, from large multinational media companies to small ad agencies and local production houses.  A sample of Winners includes: Booz Allen Hamilton, Turner Studios, evans hardy + young,  Jack Morton Worldwide, BSX Digital Productions, Michigan State University, Quigley-Simpson, The Goodyear Tire & Rubber Co., FOX SPORTS NET, Nickelodeon, PriceWaterhouseCoopers, Bass Pros Shops Film & Video Productions, Lockheed Martin, Miami Dolphins Ltd., Vox Pop Films, AEG Network LIVE, Kansas City Chiefs, Walt Disney Parks & Resorts, Outdoor Channel, Time Warner Cable, Johns Hopkins Children's Center, Cause & Effect Productions, Inc., The Lighthouse Film Company, Eveo, Inc.

Mindshift Media was recognized with a Telly award for the category: Internet/Online Programs, Segments, or Promotional Pieces. The online media campaign that was awarded a Telly is the national multimedia marketing campaign launching unsocial.mobi, a mobile based application for the iPhone, Android and Blackberry. 

                                       

                             UNSOCIAL - "Generate Opportunities in Real Time"

6 Examples of Innovative and Successful Guerilla Multimedia Marketing Campaigns

1. Absolut



2. Unicef




3. Volkswagen



4. Novocortex


5. Loctite



6. Sixt